The Challenge

What was the requirement identified by Vietnam Airlines? Vietnam Airlines is the flag carrier of Vietnam. It currently serves more than 91 routes across 18 countries and several continents. Vietnam Airlines is one of our most valued clients and we are proud to have developed a strong relationship which we’ve established over the past 10 years. Vietnam Airlines identified an opportunity to further improve & enhance passenger’s inflight experience. Given our strong expertise in IFE industry, we worked closely with the client to create a complex IFE microsite that would stimulate passengers’ interest before the flight.

The Solution

How did we help Vietnam Airlines deliver the improved IFE tool? The project started in January 2018 and the microsite is currently live at: http://vietnamairlines.ifdhub.com/ Inflight Dublin had to meet the following requirements:

• Microsite needed to be tailored per individual systems (seatback, cabin tablets, personal device, overhead)
• Availability in 8 languages (English, French, Chinese, Vietnamese, German, Japanese, Korean and Russian)
• Highlight and Kids unique sections needed to be developed
• A requirement for IFE Promo video in loop, replacing the classic banner
• Implementation of genre filters

Inflight Dublin understood the challenging nature of the above requirements and came up with a creative, yet effective solution.

The Outcome

The final microsite represents Inflight Dublin’s development & design departments’ efforts, resulting in a slick, high-quality product. Vietnam Airlines unique Microsite features HD movie trailers and a “Recommended” section below each title with intuitive content suggestions (related movies as per passenger’s search). We are confident that the targeted IFE microsite will elevate Vietnam Airline’s Passenger Experience.

Inflight Dublin, one of the industries longest established CSP companies, reported that this year’s Hamburg AIX Exhibition was undoubtedly their most successful yet.

He added, ‘The company has already started a Global recruitment drive to manage the new contracts, both in the Dublin Head Office and throughout our Global office network, and is already attracting experienced IFE professional’s seeking a stable, growing company”.

Inflight Dublin is delighted to announce the appointment of Howard Clark as Sales Director.

Howard Clark brings with him over 20 years of experience and knowledge of the IFE and Airline industry. Howard was part of the team who started IFE Services limited, in his role as Customer Services Director he quickly established a successful reputation in supporting & developing long-term customer relationships.

He then moved into the role of Business Development Director for 16 years. Following the acquisition of IFE Services by GEE, Howard was engaged by Hotel Connections in Miami to build a global client base in the Airline Crew accommodation business. He returned to the IFE industry in 2015 as Sales Director for GEE. Throughout his long IFE career, Howard has a strong reputation for delivering IFE solutions to Airlines.

With full responsibility for the sales and business development activities of Inflight Dublin’s business, Howard will play a key role in meeting the company’s aggressive growth goals as well as building on the firm’s outstanding reputation for proactive IFE service and speedy delivery to all clients.

Howard Clark added: ” I look forward to being part of Inflight Dublin’s Global team, and relish the challenges ahead as we continue with our ongoing growth and development within this fast-changing industry. As always, customer service will always be my number one focus and Inflight Dublin are perfectly positioned to provide this.”

Howard’s role commenced from 1st of April 2018.

Today Inflight Dublin announced a strategic, multiyear content service agreement with Air Greenland.  

Inflight Dublin will provide a suite of core inflight entertainment (IFE) content services, including movies, TV and broadcasts on the in-cabin Cloud Lounge seatback system aboard the A330 fleet.

IFE content will be provided in several languages including English and Danish.

“We are delighted to partner with Air Greenland on their first inclusion of IFE.” said John White, Inflight Dublin’s CEO. “Air Greenland is greatly enhancing its overall passenger experience by tapping Inflight Dublin’s unsurpassed IFE content in the sky. We look forward to launching these new services across the Air Greenland fleet.

IFE content will be available onboard of Air Greenland from 5^th of March 2018.

Inflight Dublin, the global IFE and wireless provider, has recently signed a contract with Air Tanzania to provide the latest content offering onboard its new fleet. This new content agreement includes the latest Hollywood movies, international and local titles, classic TV shows, broad audio selection and a range of broadcast shows. All content will be streamed via embedded Panasonic EX3 systems, which will certainly elevate inflight service. Inflight Dublin will provide additional audio services such as pre-recorded announcements and boarding music.

Air Tanzania has signed the contract for 5 years with an aim to significantly improve the airline’s passenger experience by offering IFE.

John White, Infight’s Dublin CEO adds:

“Our cooperation with Air Tanzania improves how its passengers enjoy the airline’s inflight service. As the flag carrier of Tanzania, the airline is committed to driving the nation’s aviation industry by adhering to the latest IFE trends. We are pleased to be part of their long-term plan.”

This new IFE offering will be available onboard Air Tanzania’s fleet from June 2018.

Everhub™ enables passengers to engage with entertainment, on-board retail, and destination services via their mobile device or laptop. Via these devices, the passengers will be able to stream movies and audio files, read magazines and newspapers, play games, with children’s movies also available…… In the initial phase, Inflight Dublin will be offering the latest content, including movies, TV, Audio, Games, Magazines and Newspapers, provided in different languages. The second phase will include the rollout of the extended service offering further content such as destination services, ground transportation services, and retail services.

John White, Inflight Dublin’s CEO, adds: “This is our first Everhub™ partnership in Central Europe and we couldn’t be more excited! Smartwings’s continuous dedication to elevating passenger experience sits accordingly with our strategic vision on bringing IFE to every airborne passenger.” Everhub™ launched onboard Smartwings on selected flights from 24^th of November 2017.

Inflight Dublin is delighted to announce that the Inflight Entertainment guide that we design and produce with Air Astana KCTV recently received a Skytrax Audit rating of 4.5 out of 5.0.

This rating is a testament to the commitment, high standards, and creative collaboration that the KCTV and Inflight Dublin Team have shown throughout the design and publication process.

The Guide received top marks for presentation, layout and also for its balanced display of articles and features, chosen, researched and produced In-house by the Inflight Dublin Team.

Inflight Dublin was thrilled with Skytrax analysis of the IFD guide, distinguishing it as organised and logical in layout, and of an excellent standard.

With clever use of the 3 languages throughout, engaging content and visual aesthetic, it’s no wonder it has received the accolade it has.

Looking to the future Inflight Dublin can take inspiration from this achievement and use it as a foundation for continued growth and creative partnerships within this sector.

Inflight Dublin has been selected by Ukraine International Airlines (UIA) for the provision of IFE services. Our collaboration with UIA aims to significantly improve the airline’s passenger experience through innovative content and supporting promotional services.  The new agreement supports UIA’s dedication to elevating passenger experience to the new heights.

Inflight Dublin will be offering a range of content, including Hollywood Blockbuster and Classics, a range of international titles and an eclectic mix of TV & Audio all available in multiple languages (including Ukrainian, Russian and Chinese), tailored to UIA’s passenger demographic.

In addition, Inflight Dublin is providing a range of the supporting services including the design and production of a dedicated IFE guide, an innovative IFE microsite and new inflight safety cards. All of this is promoted via a suite of IFD’s motion graphics, specifically carved to deliver an optimum user experience.

Although UIA has offered IFE to its passengers in the past, this is a first full VOD seatback IFE system installed onboard UIA, as well as first IFE offering from a Ukrainian airline so it is an exciting time for the airline!

Khrystyna Gankevych, Ukraine International Airline’s Regional Marketing Manager said:

John White, Inflight Dublin’s CEO, adds

“This is our first IFE partnership in the Eastern Europe and we couldn’t be more excited! There is a lot of firsts – first national carrier in Ukraine to offer IFE, first IFE offering for UIA, just to name a few.  Ukraine International Airlines’ continuous dedication to elevating passenger experience sits accordingly with our strategic vision on bringing IFE to every airborne passenger…”

The new IFE offering will launch on board UIA selected flights from January 2018.

The Brief 

Established in late 2001, Air Astana is Kazakhstan’s national carrier and over the last number of years, Inflight Dublin has developed a close working relationship with them as providers of their IFE. In 2016, they felt their inflight guide: KCTV was due a re-vamp and tasked us with the redesign, with one goal in mind: make it stand out.

The Project 

The team at Air Astana placed their trust in us at Inflight Dublin and afforded us full creative input. We began with a redesign of the front cover, which we decided should be impactful, modern and stylish, but with enough open-space to accommodate three languages. We developed an iconography set for the magazine to indicate the different sub-sections, which we employed in a subtle way throughout.

We mixed editorial pieces on Hollywood movies and actors with local and International musicians, alongside the key information of the IFE for passengers, in a bid to create a more engaging read, rather than just an information listing.

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We are delighted to announce the appointment of Bevan Callaghan as our new Senior Commercial Manager commencing today, September 4, 2017.

This newly formed executive position in the organization’s headquarters has been created first from the series of mid management positions, as a direct result of the rapid business expansion over the past few years.

Mr. Callaghan’s career with Air New Zealand has been a great success story and a testament to his commercial analytical skills. Mr. Callaghan held various roles at Air New Zealand, including Alliances Manager & Network Planning Analyst from November 2010 to July 2015. As Alliances Manager, he was responsible for the Star Alliance membership and the Interline (joint venture) portfolios; reviewing the commercial value of Air New Zealand agreements as well as finding new opportunities for expansion of the virtual network of flights, which generated in excess of $1B in revenue for the airline annually.

Most recently, Mr. Callaghan served as IT Project Manager for ORR (Office of Rail and Road) in the United Kingdom, where he was based for almost two years. He was a project lead for multiple work streams within the programme of work to migrate all IT services from the incumbent provider to the cloud.